RIC LEBRE
DESIGNER, MAKER, HACKER, ENTREPRENEUR.
After 12 years on design industry, working mainly as art director and creative director I started to look for something beyond the looks. Defining shapes and colours, making that girl look even hotter or setting the perfect light and reflex were not my only priorities anymore. Clients demanded results, innovation and high-tech! I took a hand-full of code skills, some nerdy robotics knowledge and mixed with the design thinking I was so in to. What easily started as art now has become the fuel of my life. The challenge is to make it simple, measurable and most important profitable. I don't believe in impossible anymore. With the right incentive, there are no limits to create something amazing. If you agree, or got stuck somehow give me a call. We can work it out!
Latest Posts
Backstory
"Do or do not. There is no try" - Master Yoda
Current Role
Founding Partner
EletriQ - Consumer Experience 2013-NOWDAYS Consumer experience consultor, hardware developer on Arduino and Raspberry Pi, POS material strategist (concept and development), 3D design leaderWork History
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Creative Director
Agência Black Box
2012-2014
Managing Creative Team, Co-Creation on Concepts, Lead Desing
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Sr Art Director
Banco de Eventos
2009-2011
Art direction and planning for events and promotions. Some brand activation and engagement marketing projects too. Always thinking ON and OFF line as this market pushes towards consumer interaction.
Skills & Expertise
- Creative Direction, Design, 3D, Arduino, Raspberry Pi, DIY, Maker, Geek
Education
- Post-Degree on Campaign Planing Miami Ad School - ESPM 2008
- BA Degree on Advertising Universidade Anhembi Morumbi 2004
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